The landscape of visual storytelling is evolving rapidly leading photographers to face tougher competition than ever. With the democratisation of photography through smartphones and affordable high-quality cameras, differentiating yourself in this crowded market has become a difficult task. That's why many photographers look for a distinctive edge, such

First look photos has been one of the fastest rising wedding trends. Let’s look at some of the reasons why it is so popular and discuss some of the pros and cons.

In the competitive world of wedding photography, standing out requires more than just talent behind the lens. It involves strategic business practices, continuous learning, and an unwavering commitment to excellence. As a seasoned wedding photographer and videographer, I've generated over $200,000 in revenue for three consecutive years.

Upselling is a common practice used in companies and markets worldwide. But how can you apply this practice to your photography business and maximise your revenue? This is a question we asked ourselves and to learn the best way to do it we turned to experts upsellers. We spent time

Photography, much like any art form, thrives on continuous learning and inspiration. Whether you’re a professional photographer or just a hobbyist, books can be your best resource. And what better way to learn than from the experts themselves through books? In a digital age, where quick tips and tutorials

Photography has come a long way since the invention of the first camera in 1816. Technology has continually evolved more and more until the present when a smartphone can capture life's moments. Understanding where photography is headed technologically is crucial for grasping future innovations and current photography trends.

Photography events and workshops provide a space for creative exchange and knowledge-sharing, where you can learn new techniques, discover fresh ideas, and gain valuable insights. These events are not just about education; they also offer excellent networking opportunities. Whether you're an amateur or a professional, connecting with other

In the photography industry, simply being skilled behind the camera isn’t always enough to thrive as a business. Embracing an entrepreneurial mindset can transform your photography passion into profit. It’s not always the most talented or skilled photographers who succeed financially; having the right mindset and business skills

Let's explore some of the top photography events that you don't want to miss!

Have you ever wondered how cameras evolved into the high-tech devices we now use almost daily? Of course, back in the 19th century, we began with cameras that required subjects to remain static for minutes to capture their image on polished silver surfaces. We then went on to use smaller