Blog
Stories, tips and city guides from our community.
How to Make the Most of Your First Year with Smiler: A Beginner’s Roadmap to Success
If you're just starting out or looking for a better way to run your photography business, Smiler got the tools to help you succeed! With Smiler by your side, you’ve got a powerful toolkit designed to streamline the chaos, save time, and wow your clients. This guide is your
A Guide to Smiler's Online Photo Galleries for Photographers
In a recent article, we've explored the three most effective ways photographers can efficiently and professionally share their work with clients. Each of the three types of photo sharing methods—Smiler client galleries, WeTransfer, Zip Files—comes with its own set of advantages and disadvantages depending on the needs of
The Best (and Easiest) Way to Receive Payments as a Photographer
As a photographer, your focus should be on working on your craft not on worrying about how you'll get paid. In this guide, we'll explore the best payment method that balances ease, speed, and security, helping you streamline your financial transactions so you can devote more time to what you
The Best Photography Management Solution Every Photographer Needs
Tired of having five different subscriptions just to send galleries, manage bookings, accept payments? Smiler does all that for free, under one roof.
5 Common Booking Mistakes Photographers Make and How to Avoid Them
Photographers often rely on contact forms to capture leads, but converting that interest into a scheduled and paid booking is where the second challenge begins. At Smiler, through working with over 20.000 photographers and delivering over 4 million photos to clients, we've cracked the code to securing photography bookings
How to Optimise Your Storefront to Get More Photography Clients
Today we're going to help you turn your Smiler Storefront into a client magnet. This guide shows key steps to maximise your profile, enhance visibility, and drive sales. Following these steps, you'll learn how to refine your portfolio, improve your SEO, and use Smiler’s tools effectively. The goal is
Client Galleries vs. WeTransfer vs. Zip Files: An Honest Comparison
A seamless, professional photo delivery process can greatly enhance client satisfaction, word-of-mouth referrals, and optimise a photographer’s workflow. At Smiler, we believe that client happiness is paramount, and after delivering over 4 million photos through our platform, we've found that client galleries offer the best experience for both photographers
The Best Online Booking Solution Every Photographer Needs
A standout feature of the Smiler Photographer Suite is 'Services'. This tool allows photographers to present unlimited packages and products on their Storefronts. Potential clients have an easy way to browse their offerings, book, and pay in just a few clicks. This smooth process ensures minimal friction between browsing your
How Much Does It Really Cost to Start a Photography Business?
So, you’re thinking about becoming a professional photographer? It’s an exciting step, full of creative possibilities, but we know it can also feel a bit overwhelming when it comes to the practical side—especially the financial aspects. To build a strong foundation for your professional photography career, it’
Checklist: Ready to Start a Full-Time Photography Career?
Let's guide you through the preparations for starting a career in photography so you’re fully prepared to make your dream a reality.
Insider Tips from Pros: Running a Successful Photography Business
In the photography industry, simply being skilled behind the camera isn’t always enough to thrive as a business because success requires much more than a passion for the craft or creative vision. Photographers also need to handle the business side of things to build a sustainable career. Why do
Practical Tips for Managing Finances as a Photographer
In the photography industry, there exists a dilemma between passion for photography and financial pragmatism. For many photographers, the love for capturing photos and creating visual stories is what drives them. However, the reality of running a successful photography business requires a keen understanding of financial management – a skill that
The Ultimate Checklist for a Better Photography Business Workflow
Discover the ultimate checklist to streamline your photography business workflow. Learn how to efficiently attract clients and grow your brand with these steps.
Smart Photography Business Planning for Year-Round Success
The photography industry is inherently cyclical, with peak seasons often dictated by weather, holidays, and cultural events. Understanding these patterns and adapting your business strategy accordingly can be the difference between struggling to make ends meet and a thriving year. In this guide, we'll discuss unique seasonal challenges and opportunities,
Kevin Mercier's Journey into Travel Photography and Blogging
I still remember the exact moment my passion for travel and photography ignited. It was 2015, and I had just returned from an exhilarating trip to Southeast Asia with four of my parkour friends. We spent three unforgettable weeks exploring Thailand, Malaysia, and Singapore, where we filmed parkour videos, captured
The Photographer's Guide to Nailing Fall (Autumn) Photography
Ah, fall—the season of every photographer’s dream: crispy leaves begging to be the main character in every outdoor photoshoot. If you're tired of reading the same old tips about “golden hour” and “leading lines,” it’s time to spice things up (and no, we’re not talking about
How to Turn Instagram Followers into Photography Clients
In 2024, Instagram remains a powerhouse platform for photographers to showcase their work and build a loyal following. While likes and engagement are great for visibility, they don’t necessarily translate into booked clients or revenue. One of the main challenges for photographers on Instagram is transforming those double-taps and
Mastering Mountain Photography with Chris Oberman
Ahh, the mountains! They're one of the best landscapes for beautiful pictures, if you know how to shoot them! I'm Chris Oberman, a travel blogger and photographer, living in a different country every two years. Recently, I've lived in the northern part of Iraq, a.k.a. Iraqi Kurdistan. It's
Photography Gear or Skill: What Makes a Better Photographer?
The never-ending debate between gear and skill has been a constant source of discussion and controversy. As technology advances and new equipment flood the market, photographers are left wondering: does better gear really mean better photography? Today, we'll go deep into the heart of this question with insights from professional
Storefronts: Free Portfolio Website Builder for Photographers
Many photographers feel a bit of a panic when building a website. There’s so much to think about—choosing the right layout, picking the perfect photos, writing all the copy, and... It’s exhausting just thinking about it! Some photographers start enthusiastically, only to quickly realise that building a
Photographer Dyutima Jha's Inspiring Journey to Food Photography
Discover the beginnings of Dyutima's photography journey, learn about her sources of inspiration, and gain valuable insights she shares for fellow photographers.
Building a Strong Personal Brand as a Professional Photographer
Read our expert guide to discover industry secrets to building a strong personal brand as a professional photographer!
Location Scouting: How to Find the Perfect Photoshoot Backdrop
Read our comprehensive beginner's guide to find the perfect photo shoot locations, complete with tips on timing, lighting, permissions, and more.
First Looks Wedding Trend: What Photographers Need to Know
First look photos has been one of the fastest rising wedding trends. Let’s look at some of the reasons why it is so popular and discuss some of the pros and cons.
How I Earn Over Six Figures Annually as a Wedding Photographer
Discover the proven strategies I used to boost my wedding photography business to six-figure success. Learn how to attract more clients and maximize your revenue with actionable insights.
Latest Feature Updates are Here to Turn 'Busy' into 'Breezy'
Photographers, check this out! Our latest feature update is here to make running your photography business a breeze.
Preventing Burnout: Self-Care Strategies for Photographers
Discover how to prevent burnout with tailored self-care strategies, featuring insights and tips from fellow photographers and healthcare experts.
Dan Higginson on Managing a Wedding Photography Business
Dan Higginson, a documentary wedding photographer, shares some wisdom in the hope of helping you on your journey of managing your photography business.
Top 5 Tips to Create a Memorable Photographer 'About Me' Page
Learn how to write an "About Me" section that triggers a desire in potential clients to hire you.
Photographer Spotlight: Krissy Johnson's Journey to Capturing Love
Discover the beginnings of Krissy Johnson's photography journey, learn about her sources of inspiration, and gain valuable insights she shares for fellow photographers.
Maximise Your Photography Business Value with Alex Hormozi
Maximise your photography business value using Alex Hormozi’s proven Value Equation formula tailored for photographers.
Meta Ad Optimisation for Photographers: Maximise Your Budget
Learn from experts how to optimise your Facebook and Instagram ads as a photographer and maximise your advertising budget!
FREE EBOOK: Learn How to Price Up Your Photography Work
Download your FREE eBook to give your photography business a boost through better pricing and tactical upselling.
How to Upsell Your Photography Services The Right Way
Get expert advice from two upselling pros on how to make more money from your existing clients and boost your photography business's revenue.
7 Best Books About Photography You Should Read This Year
Photography, much like any art form, thrives on continuous learning and inspiration. From our libraries to yours, here are 7 must-read books for photographers.
Practical SEO Guide for Photographers
Effective SEO strategies for photographers inside. From content creation and local SEO, to advanced link-building methods-all you need to know!
The Future of Photography: Trends and Predictions
Want to stay ahead of the photography industry? Dive into key trends and expert predictions shaping the future with our latest blog post.
Instagram for Photographers: Grow Your Brand
Find out how your photography gets seen on Instagram. Learn how to use niche hashtags, segmentation, and more in our detailed guide.
How to Advertise Your Photography Business on Meta
Discover effective Meta advertising strategies for photographers in this comprehensive guide. From ad formats to optimisation, read up on strategies tailored specifically for photography businesses.
Must-Attend Photography Events in the Latter Half of 2024
Photography events and workshops are excellent for creative exchange and knowledge-sharing. Learn more about standout photography events you won't want to miss in 2024!
Bridging the Gap: How to Balance Artistic Passion and Business Success in Photography
Discover how to merge your love for photography with savvy business practices using the best photography business management software and tools.
Get More Photography Clients With the New Smiler Features
Learn how to get more clients, boost revenue and save time with the Smiler Photographer Suite's powerful new features!
Best Tools for An Efficient Photography Workflow in 2024
How much of your daily workload is dedicated to repetitive tasks? Check out these digital tools to free up your time and boost your revenue!
The Professional Photographer's Guide to Time Management
Time is a limited commodity. Let's reveal the secrets of effective time management for professional photographers. Read more in our blog.
How Can An Entrepreneurial Mindset Help Your Photography Business
Photographers, do you want to know how embracing entrepreneurial mindset can revolutionise your photography business?
5 Tips For Building A Killer Photography Portfolio
Want to attract more clients and show them you are the right photographer they're looking for? Discover the top 5 tips for creating a standout photography portfolio!
How to Make Money with Outdoor Photoshoots
There's a common misconception that without a studio, photographers are limited in what services they can offer. But let's debunk that myth right here and now!
8 Tips for Surviving the Busy Photography Season
As the vibrant colours of spring is beginning to emerge slowly, so does the busy season for photographers. Here are 8 insider tips to survive the season!
Top Photography Festivals You Should Join at Least Once in Your Life
Let's explore some of the top photography events that you don't want to miss!
Why Workflows Are Essential for Your Photography Business
Discover how significantly workflows can be the key to the success and scalability of your photography business, ensuring efficiency, client satisfaction, and financial health
Camera Chat: The Invention of the First Digital Camera
Have you ever wondered how digital cameras evolved into the high-tech devices we now use almost daily? Read more about the untold story behind the emergence of digital photography in our blog.
3 Ways to Make More Money from Your Existing Clientele
Unlock the secret to boosting your photography business revenue from existing clients with three foolproof strategies.
3 Ways of Differentiating Your Photography Business in a Competitive Market
Discover three insider strategies to differentiate your photography business and stand out in a competitive market.
10 Tips to Help Your Clients Feel Confident in Front of the Camera
Want to know how to put your clients at ease in front of the camera? Here are 10 great tips you can in your next shoot!
Mastering Customer Reviews to Grow Your Photography Business
Dive into our article to unlock the secrets of building a thriving photography business through customer testimonials!
4 Ways Smiler Photographer Suite Reclaims Your Time
Learn how the Smiler Photographer Suite saves you valuable time while optimising your photography business for success. Dive into our article for all the details.
3 Common Business Mistakes Photographers Make and How to Avoid Them
Explore three common business mistakes that photographers frequently make and get practical tips to steer clear of these pitfalls.
How to Price Your Photography Services
For many in the creative field, figuring out what to charge for their services can be a frightening task. It's all about finding the right balance between setting prices that are competitive and making sure you still make a decent profit. If you’re wondering, “How much should I charge
A Photographer's Guide: What to Expect at Rush Hour
Learn how to navigate the peak times as a photographer, ensuring you stay on top of your game and even in the busiest days!
Why Every Photographer Should Offer Mini-Sessions Photo Shoot Experience
Discover why and how to leverage mini sessions to engage with clients and attract potential customers!
The Ultimate Guide to a 5-Star Photography Client Experience
Unlock the secrets to delivering an unforgettable 5-star photography client experience that sets you apart from the competition!
Improve Your Photography Business Using a Simple 3-Step Method
Reflecting on your business can sometimes feel overwhelming. Let us help you boost your photography business in 3 easy steps!
Marketing For Photographers: 5 Easy & Quick Ideas to Try
Discover 5 quick and easy marketing ideas tailored for photographers in 2024. Elevate your photography business with these actionable tips!
Upselling for Photographers: Tips to Boost Your Photography Business
Discover the top 3 strategies for upselling your galleries to maximise earnings. Learn how to quickly boost your sales.
Exclusive: Insights From Our Photography Business Survey
Dive into our recent survey findings now to gain insights into how photographers worldwide are managing their businesses.
Exciting Updates and Features in Our Latest Product Release
Discover what's new in your Smiler Photographer Suite!
How Can the Right Software Help Photographers and Clients?
Discover how the right software can transform photography businesses, enhancing client relationships and streamlining operations.
Photography Business: 5 Essential Skills You Need for Success
Discover which 5 essential skills can play a pivotal role in steering your photography business toward sustained development and success.
How to Attract More Photography Clients in 2024
Discover proven strategies that not only bring in clients but keep them coming back for more. Explore more on our blog for a bite-size guide.
A Realistic Guide to Managing Your Photography Business
There's a better way to run your photography business. Read on for a practical perspective on improving your workflow!
Guide: How to Boost Your Earnings on Valentine's Day
Discover effective strategies for professional photographers to maximise earnings during this season!
The Best Way to Share Photos with Clients: Photo Galleries
Discover why photo galleries are the best way to share photos with clients. Explore key features, benefits that will lead to a 5-star client experience!
How to Grow Your Photography Business in 2024
Grow your photography business in 2024 with expert tips. From gear to tech, brand-building to game-changing tools – your success starts here!
Photographer Highlight: Meet Danni in Paris
Dive into our blog to get to know Danni! Discover more about her unique perspective and be amazed by the magical memories she captures.
4 Tips & Ideas for Maternity Photoshoots
Explore wardrobe inspirations, expert posing tips, and ways to help your clients make the most of their maternity photoshoot!
3 Tips You Need to Know for Your Next Couple Photoshoot
Discover the secrets to the most romantic couple photoshoot! Explore tips on style, poses, and locations for an unforgettable experience.
Top 5 Winter Photoshoot Locations & Tips You'll Want To Try
Looking for tips for your winter photoshoot? Explore our guide featuring the top 5 stunning locations and expert tips to capture the season!
Capturing the Iconic New York City Bridges: When to Be There
Grab your camera gear, ignite your creative spark, and join us as we unravel the photo-worthy nooks of the Iconic New York City Bridges!
Top 5 Photoshoot Spots in New York City
For photographers seeking breathtaking backdrops for their clients.